Logo: a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization
(a logotype or wordmark).
Brand: the promotion of a particular product
or company by means of advertising and distinctive design.
Print: to produce (books, magazines, brochures, etc.) a mechanical process involving the transfer of text and images to paper.
Advertisement: an announcement in a public medium promoting a product,
service or event.
Website: a location connected to the Internet that maintains one or more pages on the
World Wide Web.
Event: a planned public or social occasion; a large meeting or conference of members of a particular profession.
SKILLS & ACCOMPLISHMENTS
Design, Marketing & Promotion
Successfully coordinated new product launches including product packaging, literature, training materials, advertising, website and other sales support materials.
Launched company-wide branding efforts that included new logos and tag lines. Developed various advertising, communications and packaging to re-position products within a commodity market to increase profitability. Assisted with launching a sister-company including identity and development of a company name, website and other sales support materials.
Print Planning & Production
Supervised photography of product lines and attended press checks for various printed matter from literature to packaging. Planned and coordinated layout of catalogs, flyers and other direct mail pieces. Worked with in-house staff as well as outside vendors and subcontractors to produce promotional and advertising campaigns including print advertising, newsletters, websites, brochures, distributor catalogs and technical instructions for product usage.
Conceptualized and designed advertising programs, email campaigns and company websites.
Successfully managed budgets and initiated appropriate strategies for controlling costs of marketing programs.
• Adobe Creative Suite — Photoshop, Illustrator,
InDesign & Acrobat Professional
• Microsoft Office — Excel, Word & Powerpoint
• Self Employed Graphic Designer — DH4 Design
Pittsburgh, Pennsylvania, 2005–Present.
• Senior Designer — Bradley Brown Design Group
Pittsburgh, Pennsylvania, 1997–2005.
• Art Director — FSC Marketing Communications
Pittsburgh, Pennsylvania, 1995–1997.
• Senior Designer — Prisma, Inc
Pittsburgh, Pennsylvania, 1994–1995.
• Senior Designer — Federated Investors
Pittsburgh, Pennsylvania, 1990–1994.
• Graphic Designer — Graphix Design
Girard, Ohio, 1988–1990.
Associate Degree, Visual Communications —
The Art Institute of Pittsburgh, 1986–1988.
American Woodmark Corporation
Amnesty International USA
Aquafresh Fluoride Toothpaste
Black Box Corporation
The Boy Scouts of America
CJ Systems Aviation Group
DeLaTorre Orthotics And Prosthetics
Federal Home Loan Bank of Pittsburgh
First Union National Bank
Four Seasons Residences Miami
Frick Art & Historical Center
Highmark Blue Cross Blue Shield
The Home Depot
Iron City Brewing Company
J.L. Harrison & Associates
Leviev Boymeigreen Developers
Lowe’s Home Improvement
Major League Baseball
Michael Baker Corporation
Millennium Tower San Francisco
National Football League
Nova Southeastern University
Pittsburgh Pirates Baseball
Pittsburgh Symphony Orchestra
Pittsburgh Vintage Grand Prix
Port Authority of Allegheny County
PS Cleaning Solutions
SMT Health Services
Super Bowl XLI Host Committee
Teslin Synthetic Printing Sheet
Transitions Optical, Inc.
UPMC Health Systems
Y108 Pittsburgh’s Country
Reach out with an email, or give me a call.
No project is too small or too large; I approach
them all with the same excitement and
attention to detail.